Merchant

Merchants or traders, tradesmen, salesmen, and vendors are buyers and sellers of goods. Merchant is a popular profession, and those in the business range from humans and goblins to imps and abominations.

According to the nightborne, amateur merchants worry about losing face from bad products, look back on their previous work as a learning experience, and complain about supply and demand.

According to Bronwyn Hewstrike, a responsible merchant is always keeping an eye out for good deals.

The Artisan's Consortium is a company of entrepreneurs, artisans, adventurers, and merchants who provide goods and services to crafters and gatherers in need across Azeroth.

The individuals known as the Dark Riders were originally traveling merchants who wanted to cheat Medivh.

Ethereal merchants are known as wind traders.

• Merchant Kendra
• Lespin Silverleaf
• Billy Boomballs
• Fleuris Asterleaf
• Trader Caelen
• Merchant Zin
• Neeloc Greedyfingers

• Dustbelcher Merchant
• Dragonmaw Merchant
• Drowned Gilnean Merchant
• Tol'vir Merchant
• Pretentious Businessman
• Nightborne Merchant
• Nijel's Point Merchant
• Suramar Merchant
• Streetside Hawker
• K'areshi Trader
• Unfortunate Merchant

• Artisan's Consortium
• Merchant Marines
• The Undermarket
• Black Market
• Keenbean Kafa Co.
• Trade Coalition
• Kajaro Trading Company
• Ashvane Trading Company
• House Malem

After establishing Kul Tiras, they built up a mighty fleet of merchant vessels that sailed throughout the known lands in search of exotic goods to trade and sell.

• Town halls are a place where the details of commerce were dealt with - the distribution of resources, and the spending of money.